Ground Control’s old site was slow, disorganized, and built on poorly-written code, making it difficult for users to find products or access information.

With a massive inventory and content library, the platform was failing to achieve its goals: high bounce rates, low conversions, and frustrated customers.

The project needed a full redesign and recode to deliver a modern, secure, and highly performant platform that could handle scale and complexity.

The company’s breadth of products and deep technical content was buried under outdated layouts and unstable code.

We knew the key to unlocking the site’s full potential was to overhaul the structure, improve how users explore categories, streamline page loading, and ensure the backend could support growth. Every part of the rebuild had to reinforce clarity, reliability, and trust.

Ground Control now operates on a fast, reliable, and easy-to-navigate platform capable of handling its large product and content catalog. User experience has improved dramatically: load times are faster, product discovery is seamless, and the team can maintain and grow the site without technical headaches.

By transforming a difficult-to-use site into a trusted digital presence, Ground Control is better positioned to serve complex clients and support large-scale IoT implementations.