Elios had no website, no brand identity, no social media, and no digital visibility. The challenge was to create everything from the ground up. That included building a brand personality, establishing local SEO, building a social media community, and generating buzz in a competitive restaurant landscape.

We approached the project with the belief that a great restaurant experience begins long before guests arrive. Our goal was to design a brand that captured the ambiance Elios aimed to deliver. It needed to feel warm, welcoming, and elevated.

We planned a digital ecosystem that would introduce Elios to the community and give people a reason to return. From SEO to social media to local event marketing, every touchpoint was designed to reflect the heart of the restaurant and build lasting visibility.

Elios became a recognized name in the local dining scene, building strong visibility across Google and social platforms. The brand ranked highly for key search terms in a competitive region and drew steady foot traffic through a combination of SEO, social engagement, and event marketing.

Guests connected with the experience before they ever walked through the door, and many returned because the brand felt familiar, thoughtful, and elevated.

Although the restaurant later closed for reasons unrelated to its digital presence, Elios remains one of my proudest projects. It was a collaboration that blended design, strategy, and community into something truly special — and showed the power of a well-built brand from day one.